Tips on Buying Blue Sapphires

intablogcolored gemstones, education

I think a lot of people have a more difficult time looking for sapphires or other colorstones vs. a diamond. White diamond buying is a lot more straight forward. So, here are a few tips when buying these beautiful colorful beauties. When purchasing a blue sapphire gemstone the key factors one must consider are color, cut, clarity, and carat weight. Color is the most important factor when searching for the right sapphire. The main points when choosing a blue sapphire based on color are its hue, tone, and saturation. The ideal color hue of a blue sapphire is of one having a primary shade of blue. The tone indicates the depth of its color, which can range from black (the … Read More

Send Us Your Wedding, Engagement, Ring Photos & Stories


Any INTA Gems & Diamonds customers that have wedding and/or engagement photos that you want to share with us? Send them to us at and we’ll post it up on our blog to share because your beautiful moments are a part of our lovely memories as well.

Miss California USA 2009 Contestants Visit INTA Gems!

intablogmiss california teen usa, miss california usa

Just before Thanksgiving, we had the contestants of Miss California USA and Miss California Teen USA 2009 visit our store. Shanna Moakler, former Miss USA, was also in attendance. She’s really nice! It was pretty fun time. All the contestants wore their blue INTA Gems & Diamond shirts. The media interviewed Raquel Beezley, Miss California USA 2008 and Taylor Atkins, Miss California Teen USA 2008. Of course, both were blinged out in INTA Gems and Diamonds! All the contestants received free gemstone and two of them actually got diamonds! It was a lot of fun for all of us. Here’s some photo and a video of the event. We’ll be planning on doing it again, so keep an eye out … Read More

Miss California USA ’07, ’08 and ’09 Together

intablogmiss california teen usa, miss california usa

We had a very special dinner with a few weeks ago with Carrie Prejean, Miss California USA 2009 and Chelsea Gilligan, Miss California Teen USA 2009. Both Carrie and Chelsea brought their families and we went to dinner in Chinatown a CBS Seafood. Carrie will be representing CA at the Miss USA 2009 pageant in April. And Chelsea will be competing for the title at Miss Teen USA in the summer. Also joining us that evening was Meagan Tandy, Miss California USA 2007 and Raquel Beezley, Miss California USA 2008! As the Official Jeweler of Miss California USA, we feel pretty fortunate to be involved with all the titleholders. And we’ve developed some great relationships with the titleholders and their … Read More

The Pick Up Movie – Super Marriage Proposal!

intablogcustomers, video

We’ve got some awesome customers who come up with some of the most creative ways to propose. But, I have to say Daniel has really topped our charts in creating one of the coolest ways to get engaged. Daniel even made a movie to share with us his precious moment! He proposed in front of his girlfriend, Maritza, at a private movie space in front of all of his friends! You’ve got to watch this! A little warning… this video contains a mild content of adult language… but, it’s pretty cool to see all the work that was put into it. I’m happy that I did my job and got Daniel and Maritza their diamond rings! Yeah! Watch The Pick … Read More

Peter’s favorite Pear Shape Diamond 1.01 D/SI2


My brother, Steve, and our diamond buyer, currently just brought in a new pear-shaped diamond that I really like a lot. It’s a D color, so it’s an extremely white stone and the shape is really nice. The clarity is an SI2 (which is good because SI2 stones are usually eye clean). However, you’ll see something under a loupe or 10x magnification, but because it’s eye clean, you won’t be see any obvious inclusions. I really just love the shape and sparkle it gives off. And I don’t see many pear-shaped diamonds out there, so this stone could be just the perfect diamond for someone out there!