Question… Platinum vs. White Gold? What’s the difference?


President Obama just had his ONLINE townhall meeting yesterday, so I guess it’s time for ours too… keke…

I got a question this morning from Hilda about what’s the difference between PLATINUM vs WHITE GOLD. It’s a question we get a lot from our clients.

Essentially, platinum and white gold are both white metals that really work great in jewelry like engagement ring and wedding bands. White metals have become more popular than yellow gold, hence, there was a need to develop a more affordable version of white-looking durable metal like platinum – white gold was the answer.

Here are some PROS & CONS of both metals

Pros: Naturally white, stays weight, it has a nice “heft” or weight to it, and it more precious
Cons: Generally more expensive, tends to pick up scratches over time,

White Gold:
Pros: Beautiful shine, lighter if you don’t want something so heavy, and a lot more affordable
Cons: Needs to be “rodiumed” or plated to stay white every couple of years

Both metals are really nice and we sell both a lot. Honestly, it’s best to try a few of them white gold ring and platinum rings and see what YOU like and what fits your lifestyle. I don’t think that one is better than the other. I think it’s a preference that one needs to feel to truly understand. And if you’re still having problems, come in the store at INTA Gems, and we’ll be happy to show and let you FEEL the difference in person.